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We posted this image on our Facebook page on the 25th of October in 2012. It’s even more relevant today with the technology available to us and the ability to instantly Google anything we want to learn. We have so many resources and so much data available in our businesses but we too often use them like the ladders in..
Posted in Culture, Small Business, TeamLeave a Comment on Small changes can make a big difference!
Where V is value, B is benefits and P is price. Customers pay for value and this formula demonstrates that value can be increased either by increasing benefits or reducing the price. Reducing the price is the easy answer. Increasing benefits is the profitable answer. This isn’t rocket science but is very important. It’s important because the price is the..
Posted in Culture, Marketing, Small Business, Strategic PlanLeave a Comment on V=B/P
For most of us living in Tasmania, the last 12 months have been back to normal albeit with the inconvenience of no overseas holidays. For some, it has been better than the pre coronavirus normal with construction and other sectors booming and employment for everyone that wants a job. For us, Melbourne suffering through more than 200 days in lockdown..
Posted in Culture, People, Pricing, Small Business, Strategic Plan, TeamLeave a Comment on It’s easy to confuse lucky and clever
Because always providing answers and solving problems for employees trains them to become reliant upon you and ultimately makes it impossible for the business to operate without you. Instead respond to their questions with “what do you think we should do” or “how do you think we should deal with that”? Ask follow up questions, provide additional information that..
Posted in Bold Opinions, Culture, Marketing, Our Values Left, Our Values Right, Small Business, Strategic Plan, TeamLeave a Comment on Don’t give answers
In news released today, Brisbane house prices increased by 1.5% in February! House prices in most regional areas of Australia including Devonport on the North West Coast of Tasmania (where I live) are surging. Commercial property prices in many areas are doing the same and the house building industry is at capacity (or maybe slightly above). All of..
Posted in Bold Opinions, Marketing, Small BusinessLeave a Comment on
Unicorn Business Solutions are based in Devonport Tasmania, with clients around Australia.
