V=B/P

V=B/P

V=B/P

Where V is value, B is benefits and P is price. Customers pay for value and this formula demonstrates that value can be increased either by increasing benefits or reducing the price. Reducing the price is the easy answer. Increasing benefits is the profitable answer. This isn’t rocket science but is very important. It’s important because the price is the..

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From order to chaos and why it matters

From order to chaos and why it matters

I took some time to reflect on a meeting with a new client last week. They were operating in a state of chaos – no accurate financial information, no budget, no KPI targets or measurement system, no idea of upcoming tax commitments, ATO lodgements not up to date, decisions based on gut feel and a raft of complex and slightly..

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It’s easy to confuse lucky and clever

It’s easy to confuse lucky and clever

For most of us living in Tasmania, the last 12 months have been back to normal albeit with the inconvenience of no overseas holidays. For some, it has been better than the pre coronavirus normal with construction and other sectors booming and employment for everyone that wants a job. For us, Melbourne suffering through more than 200 days in lockdown..

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The Space Race

The Space Race

Branson, Musk and Bezos are involved in a high profile race to space. But here locally in Tasmania, there’s another race to space. And that is the race from residents of Sydney and Melbourne to escape lockdown and the claustrophobic atmosphere of life in a sardine can by moving to a big block or small acreage. Some Tasmanians see this..

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Unicorn on the national stage

Unicorn on the national stage

Last month Ryan Davey and I featured in the Etani webinar series.  This webinar was promoted throughout Australia by Xero and simPRO with 200 plumbing and electrical businesses registered to attend.  Our topic was about the importance of getting the right information to the right people at the right time.  We examined what the right information is for trade businesses,..

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Contact


Unicorn Business Solutions are based in Devonport Tasmania, with clients around Australia.

64 Best Street, Devonport

Mail : PO Box 511 Devonport TAS 7310 Australia